If You Look Close Enough…

Calvin Klein is presently promoting their new CK One line of jeans, underwear and fragrances. Their TV commercials are somewhat suggestive, to put it lightly, but what is really making headlines is a billboard they recently released with a model wearing lingerie leaning into the camera. People are suggesting that the billboard isn’t just showing a half nude model, but is in fact spelling out the word F*CK.

What do you think? Is it a subliminal message? Odd coincidence? Or do people have too much time to even come up with such an idea?


About theadstudent

Hi, I'm Jodi! Advertise on the Rise is my personal blog where I can share everything interesting relating to advertising. I love the advertising world and I want to share all the exciting news and concepts that I come across in my day to day life.
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